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Senior Manager, eCommerce Analytics

St Louis, MO
Salary Range : $0

Position Summary

This role is designed to own all aspects of global eCommerce-related category management with the overarching vision to accelerate eCommerce sales, leveraging compelling insights and applying generated analytics to enhance broad organizational eCommerce capabilities.

The Senior Manager, eCommerce Analytics & Insights is responsible for leading and leveraging the insights & analytics efforts with key retailers, internal customer teams & customer planning teams. This position will be responsible for understanding & developing insights on market, retailer & category as well as competitive trends and activities. The colleague will leverage these insights to assist the customer teams drive customer engagement and business growth, as well as help leadership, understand delivery against KPIs.

This role requires outstanding communication and influencing skills. Must be able to communicate complex ideas and findings in a succinct, easy-to-understand way.  The ability to help the business articulate its critical questions, formulate hypotheses and illuminate results is essential. Consistent collaboration with internal teams (Digital Economy, Business Insights & Analytics, Category Development, Advanced Analytics team) and agency partners is also key.


  • Strategic Thinking - the ability to create, align and develop strategic plans, and then take ownership for the implementation of the plan
  • Influence - the ability to socialize and gain support for ideas and concepts across a broad array of stakeholders
  • Collaboration - strong, proactive partnership at all levels within the organization. Highly effective in a team environment and uses fact-based insights to influence outcomes
  • Curiosity – the desire to identify key business questions, develop hypotheses, test hypotheses with data and identify insights, sharing them broadly with the organization to drive the business
  • Team Leadership - lead a team and take actions to improve the effectiveness of that team in order to achieve the desired results and outcomes. Focus on building commitment and understanding within the team and motivating the team to achieve its goals to directly impact the overall success of the business

Specific Accountabilities

  • Proactively deliver customer, category, segment, brand & competitive insights and recommendations to maximize growth potential, leveraging a broad range of insights
  • Proactively work with customer teams to encourage them to form their critical questions; utilize those questions to formulate hypotheses, conduct analysis and deliver insights back to the business to drive growth
  • Lead regular performance reporting & analysis for Amazon and other relevant eCommerce accounts to track KPIs on a regular basis and measure success; proactively share out results and findings
  • Provide category management support to ensure one voice reporting for quarterly earning calls, strategic and annual plan development, monthly business reviews and ad hoc questions/requests.
  • Work with leading technology and service providers to define data/platform investments and ensure the organization stays aligned with leading practice
  • Manage relationship with technology and service providers, including contractual arrangements, ongoing platform availability, support and development
  • Lead data gathering from all sources to ensure quality/validity of data and analysis, with extremely strong attention to detail
  • Provide visibility to available data to cross-functional stakeholders and ensure adequate usage of data within the organization
  • Partner with IT and Advanced Analytics to deploy relevant capabilities in foundational data integration and visualization
  • Lead development of the eCommerce vision and plan for near and long term data collection, visualization, analytics, working with IT and Advanced Analytics teams to plan and deliver for the future

Required Skills and Experience

  • Bachelor Degree required (preferable in Computer Science, Statistics, Mathematics, Economics, Analytics, Finance, or other Quantitative Discipline preferred)
  • 8+ years related work experience
  • Ability to think strategically, analytically, and use data to support decisions / tell stories
  • Ability to drive business objectives and decisions with the support of data
  • Expertise in navigating and analyzing large datasets
  • Experience with Nielsen, IRI, 1010 data, OneClick or Clavis datasets
  • High analytical & problem-solving skills
  • Outstanding written & oral communication skills
  • Ability to take initiative and self-direct
  • Digitally savvy / has passion for learning eCommerce
  • Ability to manage and direct a team

Preferred Skills and Experience

  • Experience analyzing & managing eCommerce platforms/ businesses
  • Coding experience

Working Relationships & Environment

Travel Requirements

  • Minimal travel required

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