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Ecommerce Business Analyst - Analytics

Gurnee, IL
Full-Time
Salary Range : $0

POSITION: E-Commerce Business Analyst

JOB DESCRIPTION

This position is responsible for the eCommerce and Digital Marketing analytics for the Weiman eCommerce business and websites, which encompasses 11 brands.

ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Extract and analyze data generated by online user activity and purchases to report on KPI’s across key areas of the digital business, including P&L drivers of revenue, cost, and relevant behavioral insights
  • Suggest improvements to key metrics for distilled oversight of the digital business
  • Create regular reports and custom reports that help drive insights and understanding of the business that ultimately drives profitable growth
  • Build reports that use data visualizations for multiple levels of the organization, including the CEO
  • Understand and analyze marketing activities and their impact on traffic, conversion rate and Return on Marketing Investment (ROMI)
  • Communicate more than data – generate insights and hypotheses
  • Complete other tasks as required

REQUIRED SKILLS

  • Excellent analytics skills for eCommerce-related sites, ideally in a Magento or Shopify eCommerce environment
  • Strong attention to detail and accuracy
  • Experience with Google Analytics, and Google Tag Manager
  • Familiarity with Amazon selling data a plus
  • Background in finance or cost accounting a plus
  • Solid organizational skills and consistent follow-through
  • Highly professional interpersonal, oral and written communication skills
  • Outstanding troubleshooting capability for ferreting out issues and driving resolution

WORK HISTORY / QUALIFICATIONS

  • 3-5 years of experience working in eCommerce, ideally in direct-to-consumer, CPG
  • 1-3 years of experience with web analytics
  • Experience collaborating cross-functionally and negotiating prioritizations
  • Comfortable working within a small, dynamic company environment.

EDUCATION

Bachelor’s degree or equivalent experience required

REPORTS TO: VP/GM E-Commerce

WORKING LOCATION: Gurnee, Illinois

TRAVEL EXPECTATIONS: None

EMPLOYMENT STATUS: Full-Time

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