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Content Practice Lead

Chicago, Illinois
Salary Range : $145000

Content Practice Lead

Job Description

As the Content Practice Lead, you will be entrusted to lead the content practice nationally as well as support key business-development pursuits and clients. You have a deep background in content design and strategy and all aspects of it within the modern digital landscape. You know how to recognize and foster talent, develop & nurture ideas, and collaborate across disciplines. You are a true change agent and seek out new ways to strengthen our organization as a whole. You are constantly exploring ways to innovate around content design and delivery. You can understand and articulate various perspectives on content to different audiences and collaborate with cross-functional leadership teams to identify opportunities to drive business value through content.


Additionally, you've led multi-disciplinary teams and are comfortable giving UX and design feedback in support of the overall experience strategy. You know what makes work excellent and transformational – and you have the work to prove it.

What you’ll be doing (team management):

    • Elevating strategic thought and design processes within the Content discipline and its deliverables
    • Mentoring and leading the Content Strategy team to help them grow professionally within projects and within the content discipline
    • Articulating a vision and lead direction of content for accounts and projects that’s informed by business needs and strategy
    • Leading content thought and creative and/or strategic output for key business development efforts and leading cross-disciplinary teams to do so
    • Helping manage staffing and co-create project plans taking into account team strengths and growth opportunities

What you’ll be doing (content and project leadership):

    • Acting as a thought leader for key accounts for planning sessions, guidance or critical meetings
    • Leading and nurturing client relationships from a content standpoint on assigned accounts
    • Identifying additional sales opportunities for current accounts (along with the account team)
    • Driving the usage of modern content thinking and techniques across the content team
    • Actively engaging in increasing our content profile through public speaking, judging, teaching, or other industry activities
    • Providing business development support for key sales pursuits to drive growth in content-related revenue
    • Serving as the practice area evangelist to help educate the rest of the organization on what the Content Strategy business is, what it does, and the value-add it offers, thus helping better integrate the practice area into the company as a whole
    • Providing strategic assistance on key client projects within the practice
    • Offering recommendations to constantly improve Content Strategy activities, deliverables, and thinking to help make our Content Strategy services stand out among our competitors

What you need to have:

    • Proven experience in proposing and selling in Content Strategy and related services through aspirational storytelling
    • Experience with Website or Content Marketing Platforms
    • Strong strategic thinking abilities and demonstrated success in leading teams in executing established strategies
    • Excellent leadership skills, both in leading internal teams to best-in-class solutions and when partnering with clients
    • Superior communication, time-management, relationship management, and presentation skills
    • Significant experience managing teams
    • Strong analytical and problem-solving abilities
    • Proven ability to work in cross-functional teams
    • 10+ years’ experience in Content Strategy; at least 5 years in a leadership role in a Digital Agency Environment


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